If “Data is the New Oil”, the money is in refining it to create valuable services that we cannot live without. In this article, Ben Reason and Jeremy Walker from livework, discuss how data alone is not enough. They show how it is services that will make business information indispensible to organisations.
live|work believe that services grow by creating valuable and positive experiences for their customers – not through aggressive sales and expensive advertising. Recent research proves us right.
Our thinking is often a product of the past. This is compounded in a world where that past is all about product thinking. The future demands fresh perspectives. Service Thinking provides just that.